BOOYONG
Where best-practice Startup Strategy meets AI, Neuroscience and a Growth Mindset.
For a new generation of entrepreneurs to launch AI startups for tomorrow.

Launch with Confidence
Get the tools, strategies, and support to take your AI startup from idea to reality—without wasting time or money.

Adopt a Growth Mindset
Transform challenges into opportunities and boost motivation with neuroscience-backed strategies.

Join a Community of Like-Minded Founders
Connect with ambitious entrepreneurs, learn from each other, and grow together.
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The Future Is Yours
To Create!
Gone are the days of gatekeepers, complex coding, and sky-high startup costs. Today, bold ideas outshine big budgets, and anyone with a vision can build and launch cutting-edge AI solutions—faster and more affordably than ever before.
Whether you’re in the early startup phase (0-1) or the validation stage (-1 to 0), we help you define problems, identify opportunities, ideate solutions, build MVPs, and validate problem-solution and product market for your AI startup.
With AI as your ally, the barriers to entry have never been lower. But AI alone isn’t enough. Success still demands good ideas, solving real problems, resilience and the courage to take risks.
That’s where Booyong comes in. We’re your launchpad, providing the shortcuts, resources, coaching, and community to turn “what if?” into “what’s next?”
Join Our Next Accelerator
Upcoming Events

FREE INTRO CALL
Book a free 15-minute intro call with Sabine from Booyong to explore how our unique approach can help turn your ideas into reality—faster and smarter!

FREE LIGHTNING TALK
HOW TO FIND PRODUCT-MARKET FIT WITH AI
Learn how to apply AI to streamline your process, validate product-market fit quickly, and scale with confidence. Warning: It might feel like cheating!

HALF-DAY BOOTCAMP
HOW TO KICKSTART YOUR NEW VENTURE WITH AI
Learn and master best-practice startup strategies and frameworks combined with AI-powered tools to get your new venture off the ground.
LAUNCHING SOON!
4-Week Accelerator
How To Turn Your AI Idea Into A Successful Startup
(Before Wasting Time & Money)
Most (AI) startups fail—not because they lack tech but because they build something no one actually wants. This accelerator cuts through the noise and shows you how to validate your AI idea before you spend months (or $$$) on development. Learn how to test demand, find real customers, and build a product people will pay for—all without needing to code.
✅ Spot AI Ideas That Will Sell – Identify real problems people actually want solved.
✅ Validate Without Coding – Test your idea fast with no-code tools, pre-sales, and simple prototypes.
✅ Find early adopters & customers before launching – Get real feedback (not just from friends & family).
✅ Test Before You Invest – Avoid the biggest mistake: building before knowing if it will solve customer problems and sell.
✅ Know When to Pivot or Kill an Idea – Learn how to track traction and avoid the “zombie startup” trap.
Hey there!
Meet Sabine, founder of Booyong
With over a decade of experience helping global enterprises and startups launch successful products and services, Sabine is now on a mission to empower aspiring and established entrepreneurs, change makers, and visionaries to turn ideas into AI-empowered solutions that make a positive impact on the world.
Sabine is all about bringing ideas to life and blends best-practice startup strategies with the power of AI, neuroscience, and a growth mindset. This holistic approach helps turn ideas into reality faster than ever before.
A new era of AI-empowered entrepreneurship begins here.

Caroline M.
Sydney, Australia
This course was exactly the kickstart I needed! It gave me clarity and direction for the next steps in my entrepreneurial journey. Sabine’s incredible support and guidance throughout made all the difference. Highly recommended!

Jess T.
Melbourne, Australia
What a truly transformative experience! Sabine's knowledgeable and encouraging guidance, along with the impactful guided practices, deeply inspired me to pursue my ideas and goals with renewed excitement and motivation.

Silvia E.
Byron Bay, Australia
Beyond the practical tools and strategies, the unique visualisation practices helped me stay grounded and focused as I set achievable goals and refined strategies for my new venture overseas.

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